Rural India is home of the original gig-economy worker. Enterprising villagers hop from tilling fields to tending shops, to door-to-door selling each day. Read the latest trends in micro-enterprises, rural start-ups and the shifting livelihoods of India’s villagers.
Livelihoods

From day-care to soil care – Chhattisgarh woman teaches natural farming
After excessive fertilising stripped nutrients from her village’s soil, an anganwadi teacher takes it upon herself to educate her community about the perils of chemical farming and how to cultivate agri-nutrition gardens.

A chemistry professor’s quest to save orchids in Assam
Ankur Rajgogoi stumbled upon the beautiful orchid flower by accident and has now made it his life’s mission to conserve the species in all its diversity in his home state of Assam.

A Bodoland mission to help victims of conflict heal
The Bodoland Happiness Mission is helping people heal from the scars of decades of communal conflict through dialogue and wellness initiatives.

Jharkhand’s star millionaire farmers, up in the sky
Farming can be profitable and make farmers millionaires! To celebrate their “star” farmers, Transform Rural India (TRI) organised a Millionaire Farmers Breakfast at Mumbai’s favourite farm-to-table restaurant, Project Hum to celebrate Kisan Diwas (December 23).

Economically empowered women can drive India’s growth
A latest edition of State of India’s Livelihoods (SOIL) Report, the flagship Report by ACCESS Development Services, highlights the potential of 'women-led development' and advocates the need to enable women to become active contributors to the economy.

Cultivating an ecological consciousness
Shunya, a permaculture farm that started over a decade ago, in Himachal’s Bir village embodies the vision of regenerative farming. Transitioning through many hands, it is now being cared for by farmer Jeewika Bhat and her initiative ‘Seeds and Deeds’, which aims to take it a step further.

From despair to dignity: Sonadei’s story of hope
Sonadei Nag’s journey from abandonment to empowerment showcases the transformative power of women’s collectives. Through SHG support, agriculture, and entrepreneurship, she overcame societal barriers to secure a future for her children, inspiring her entire community to thrive.

The rise and rise of the rural consumer
What do you get when you combine rising disposable income, stronger purchasing power, internet connectivity and lifestyle aspirations? A hungry consumer. In this case, the rural Indian consumer who’s ushering in the next wave of growth.

Chhapra’s Radio Mayur is a lifeline for the community
Abhishek Arun, founder and presenter of Radio Mayur, is empowering people in Chhapra through the radio in a digital era. His efforts are bearing fruit with about 200,000 people engaging with his station daily.