unique member allegiance proposition
How some FPC balloons can become durable high flyers – III
Understanding local markets, evolving strategies to develop longstanding engagement with customers, and adopting norms to maintain rapport with members would help FPCs create a sustainable business model
How some FPC balloons can become durable high flyers – I
The success of farmer producer companies floated across the country, would depend on the company’s relationship with its members and delivering on promises made during the launch