Village Vibe

Village Vibe celebrates the art, culture and festivals of India’s village life. Urbanites aren’t the only ones who become social media stars, produce stunning art, enjoy food fads or follow fitness crazes. And as for festivals, there’s a totally different vibe in the villages.

Celebrating the prodigious potato 

As chokha in Bihar to bonda in Tamil Nadu, potato is India’s humble staple. To celebrate the deep historical and cultural significance of this widely consumed crop, we bring to you five Indian recipes that turn the humble potato into a show stealer.

Shivakhola, a serene getaway

With pristine water bodies, friendly locals and proximity to several other hill stations of the region, Shivakhola is an unexplored haven for tourists visiting the mountainous tracts of West Bengal.

Festive cheer at the height of the Indian summer

It’s double the fun for kids on their summer vacation. Here are places that aren’t just tourist attractions but also venues of colourful summer festivals. So, plan your visit to one of these five attractions this season.

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Fresh take on mango-mania with desi recipes

Being at the peak of mango season and the “king of fruits” has annexed our refrigerators and laid a siege on our hearts. And yet there’s no time to complain because there are these age-old mango-based recipes that can never get too old.

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Brewing a tea estate break

Get a slice of colonial life – languid afternoons in a lounge chair, sips of Orthodox tea and attendants fussing over your every whim – at these B&Bs and inns sprinkled across the tea estates of India.

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Village Square, turning the wheels of cultural diversity

The UN World Day for Cultural Diversity for Dialogue and Development encourages us to treat culture as a conversation, not a relic. At Village Square, we’ve been doing just that since 2016 – amplifying rural voices and reviving crafts to bridge India’s urban–rural divide.

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Chai: A cup brimming with culture

In every corner of India, a cup of tea is more than a drink. It is an invitation, a habit, an enabler for conversations,. This International Tea Day (May 21), we go one cup at a time to explore India's richly brewed tea culture.

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Foraged by a tribal, relished in Japan

Tribe Grown provides a portal to tribals of Maharashtra, Madhya Pradesh and Chhattisgarh to sell their agri-produce, like turmeric, wild honey and A2 ghee, across the world.

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This is how IPL clicks in the outback

In the heartlands of India, where open fields and narrow lanes become makeshift stadiums, cricket isn't just a game — it's a way of life. The Indian Premier League (IPL) has further ignited this passion, bringing the glamour of professional cricket to the remotest corners of the country.